It’s all about dogs!

I’m really excited and honoured to be working with Paws2Rescue to help develop educational materials for use with children in Romania. The charity supports private shelters in Romania to help relieve the plight of the thousands of dogs without homes. They provide food, bedding and raise funds for veterinary care and run education and neuteringContinue reading “It’s all about dogs!”

The Plastic Planet Challenge

I am delighted to be working with Wastebuster a not-for-profit, environmental education company assisting with their communications and campaigns in schools. Today on UN World Environment Day, Wastebuster and Recycle Now are launching an exciting new 30-day challenge in schools, inviting young people to use pester power to engage their families in plastic waste reduction, reuse and recycling and help #beatplasticpollution.  ALL schoolsContinue reading “The Plastic Planet Challenge”

Get knitting for the galgos

Greyhounds in Need are always looking for ways to engage young people with the galgos (Spanish greyhounds) that often live unhappy lives and are disposed of at the end of the hunting season in Spain, often cruelly and inhumanely. Taking inspiration from a knitting pattern for a galgo coat already on their website, we createdContinue reading “Get knitting for the galgos”

Dogs Trust ..definitely not just for Christmas!

Way back in 1997, when I was working as a Junior Account Executive for one of only two education marketing agencies in the country , one of my first clients was the charity Dogs Trust. They approached us as they wanted to encourage the next generation to be responsible dog owners, and schools seemed toContinue reading “Dogs Trust ..definitely not just for Christmas!”

Promo film – Dogs Trust schools workshops

Ever wondered what actually happens in a Dogs Trust school workshop? Well now you can get a real insight into what the team of 26 Education & Community Officers and 7 Youth Trainers can do.

Film project – on set in the classroom

This month, in partnership with my fabulous film crew, we have been shooting school workshops for a charity client. The footage will be used to create an inspiring showcase to promote the workshops to teachers and schools across the UK. Watch this space to see the final film!  

Be Enterprising with Dogs Trust

We recently completed work on the Dogs Trust Enterprise Project Guide, developed in response to student requests for information and statistics. Rather than just handing them the information on a plate we wanted to help them be more proactive in their research.

New Shelter worksheet – Which Home?

The Shelter schools programme is expanding and we have just added a brand new worksheet to the resource bank. The Which Home? worksheet is aimed at KS2 (7-11 years) and supports English, Maths and PSHE. A simple matching exercise, the activity is designed to encourage children to think about homes, space, conditions and affordability. 

Army in Education

For over 5 years during my time as Account Director at Education Connections, I managed the Army in Education client account. It was a fantastic project that aimed to raise awareness of the work of the British Army and create a positive relationship with young people in schools, colleges and higher education.   The ArmyContinue reading “Army in Education”

Managing a Fear of Dogs

Dogs Trust launched their ‘Managing Fear of Dogs’ campaign today! Really great to be part of the team beavering away in the background on the supporting literature and information for parents. Head over to the Learn with Dogs Trust website  to find out about their FREE workshops for families run by their team of Education & CommunityContinue reading “Managing a Fear of Dogs”

Shelter for Schools

Shelter have launched their new education programme, providing free teaching materials  as part of their ’50p Challenge’ fundraising initiative for UK schools. It has been a great project to work on knowing that the resources we develop will both educate and help young people. 

Back to school mailings

It’s a debate I often have with clients, whether we should mail schools at the end of the summer term or at the start of the autumn? After years and years of trying out both approaches I can conclude it makes little difference. If you truly want to be effective then mail twice, once at theContinue reading “Back to school mailings”

Marketing to schools

Creating great resources and products for schools is one thing, making teachers and educators aware of it is a completely different ball game. Over the years the methods have changed with postal mailings making way for email campaigns and social media, but one thing definitely hasn’t – getting the messaging right.