Tag Archives: copywriting

It’s all about dogs!

I’m really excited and honoured to be working with Paws2Rescue to help develop educational materials for use with children in Romania. The charity supports private shelters in Romania to help relieve the plight of the thousands of dogs without homes. They provide food, bedding and raise funds for veterinary care and run education and neuteringContinue reading “It’s all about dogs!”

3,600 sentences…

It’s great when I can combine my copywriting and education expertise. A recent project for SumDog had me creating sentences for use in their spelling games. Have you ever tried writing simple sentences for an age range of 6-10 years, with a UK and USA audience? I was pretty good it turns out… “Sam hasContinue reading “3,600 sentences…”

Website content – Technica Solutions

I like a challenge, and the brief for IT company Technica Solutions to write the copy for their new website was certainly that. Working closely with the client and designer to get a real feel for the tone of their business, I went through a structured process to pin down the language and style theContinue reading “Website content – Technica Solutions”

Autism friendly dog safety for kids

Another project launched. I assisted in the development of a new information leaflet designed for families with children and young people on the autism spectrum to help them be dog smart and stay safe. 

Content marketing – latest articles for BuyAssociation

My knowledge of the UK mortgage market is expanding with every article I write for BuyAssociation – an investment consultancy that introduces property-based products to an international community of investors. First-time buyers choosing 30-year mortgages to reduce monthly costs https://www.buyassociation.co.uk/2018/01/31/first-time-buyers-choosing-30-year-mortgages-reduce-monthly-costs/ Lenders offer attractive deals to combat decline in new mortgage approvals https://www.buyassociation.co.uk/2018/02/01/lenders-offer-attractive-deals-combat-decline-new-mortgage-approvals/ More focus onContinue reading “Content marketing – latest articles for BuyAssociation”

Content marketing – Buy Association

I’m delighted to be working with Buy Association to populate their blog on a regular basis. My area of specialism is all things relating to the UK mortgage industry for their key audiences.  You can read my first blog articles here: https://www.buyassociation.co.uk/2017/12/12/how-buy-to-let-mortgages-have-been-affected-by-base-rate-rise/ https://www.buyassociation.co.uk/2017/12/13/borrowers-could-save-money-by-switching-mortgage-product-now/

Need some help with your content?

I worked with Digital Storm to help their legal client develop the content for their new website. They knew what they wanted to say, they just didn’t have time to pull the content together. That’s where I came in. I met the client, talked through each page of the website with them and then craftedContinue reading “Need some help with your content?”

Blog article – Property prices

My latest blog article, created for Fells New Forest Property, is live on their site. This was written specifically for use in their social media activity to help drive web traffic.  I have also created the content for a newsletter aimed at local residents looking at the local property market in the context of theContinue reading “Blog article – Property prices”

Developing a great website – blog article

Pretty much anyone can have a go at building a website these days, but creating and developing a GREAT website means that you really have to understand what works! It’s easy to get caught up in the latest design trend at the cost of your content, or to overload your visitors with sound effects, musicContinue reading “Developing a great website – blog article”

Smart-Freelancing

As a freelancer sometimes you just need to run an idea past someone different, or get a fresh pair of eyes to read through something, or get another perspective on a design or a brief. When you freelance (and especially if you work at home alone) that can be tricky;  you can’t just speak to theContinue reading “Smart-Freelancing”

New Shelter worksheet – Which Home?

The Shelter schools programme is expanding and we have just added a brand new worksheet to the resource bank. The Which Home? worksheet is aimed at KS2 (7-11 years) and supports English, Maths and PSHE. A simple matching exercise, the activity is designed to encourage children to think about homes, space, conditions and affordability.