I’ve worked with Greyhounds in Need CIO (GIN) for many years on their education programme in Spain, delivered via their dedicated education website. Well this past year, I branched out a bit and took over the redevelopment of their main charity website www.greyhoundsinneed.co.uk
Working with Gain Momentum Marketing for design, and Mark Hanchard-Goodwin for the WordPress web build we took the existing GIN website content (over 800 individual pages), reviewed, refined, edited, planned, redesigned and rebuilt it from scratch!
And it’s still a work in progress, as we ensure all their archive content is transferred to their new information library, and their new online shop is working well for them. The new site is not only bang up to date (mobile friendly etc), it’s easier to navigate and has clear calls to action.
The biggest improvement will be SEO. The old site had slipped off the radar of the search engines, but now we are back and hoping to see a big improvement in the next 6-12 months, which in turn should hopefully have a positive impact on donations to the charity.
Last year I worked with Gain Momentum Marketing on a fantastic project all about orangutans for International Animal Rescue (IAR).
Lesson plans and factsheets are available for each year group from Early Years/Reception through to Year 6. Not only will children learn all about the amazing orangutan, they will explore where they live, find out why they are endangered and how organisations like IAR are helping.
We created an assembly and series of lesson plans for early years and primary aged children based around the theme of ‘Giving them a voice’. The activities focus on how we need to advocate on behalf of those at risk and unable to speak on their own behalf, including how organisations like IAR can do so on behalf of threatened species and habitats.
The Rare & Endangered Species Trust (REST) works to save Namibia’s most endangered species – including the pangolin. If you followed the story of Honey Bun (who sadly died this year), then like me you will want to help these amazing creatures. Continue reading “I love Pangolins”
VE Day is Friday 8th May – so we (me and the 10 year old) shall be learning all about it at home this week. I thought I’d post the resources I find here – my guess is a lot of parents will be on the same sort of hunt!
Are you looking for learning activities you can use with your kids at home? There is absolutely tonnes of free stuff online. Lots of charities and organisations create free learning resources for schools, that are curriculum-relevant but also put a different spin on learning. Best of all they are usually created ( I know because I work on some of them) to pick up and run with. You don’t need to be a teacher, or understand the curriculum to use them, and you can be assured that your kids are learning something worthwhile and relevant.
I’m really excited and honoured to be working with Paws2Rescue to help develop educational materials for use with children in Romania.
The charity supports private shelters in Romania to help relieve the plight of the thousands of dogs without homes. They provide food, bedding and raise funds for veterinary care and run education and neutering programmes, as well as helping some of these dogs find their forever families.
There is something very satisfying when you see your work in action! This week Greyhounds in Need received some fantastic pictures of children in Spain creating galgo puppets and masks from the resources we developed for their education website. Continue reading “Making an impact! Galgo education”
I’ve been working with Super Developments for about 9 months now! They are an awesome team that specialises in CRM for property businesses. Boring you say? It most definitely isn’t! Continue reading “Super teamwork!”
I’m working with Greyhounds in Need to raise awareness of the education programme and drive visitors to the education website. The latest creation is these ‘website buttons’, which we hope shelters in Spain and their supporters will use on their websites to link to the education.greyhoundsinneed.co.uk
It’s great when I can combine my copywriting and education expertise. A recent project for SumDog had me creating sentences for use in their spelling games. Have you ever tried writing simple sentences for an age range of 6-10 years, with a UK and USA audience? I was pretty good it turns out…
“Sam has been brilliant to work with. She understood our specific brief and delivered exactly what we were looking for. We relied on her to deliver quality copy for our project and were impressed by her writing skill, which allowed us to streamline our processes. She responded well to direction, adapting quickly to new criteria. She efficiently did the same work where in the past we’d used 8 people, and saved us time”.
I like a challenge, and the brief for IT company Technica Solutions to write the copy for their new website was certainly that. Working closely with the client and designer to get a real feel for the tone of their business, I went through a structured process to pin down the language and style the client was aiming for to portray their business. The result is a concise, well-targeted website that will engage their prospective customers. technicasolutions.co.uk If you’re looking for an IT company – these guys are definitely worth a look!
I am delighted to be working with Wastebuster a not-for-profit, environmental education company assisting with their communications and campaigns in schools.
Today on UN World Environment Day, Wastebusterand Recycle Now are launching an exciting new 30-day challenge in schools, inviting young people to use pester power to engage their families in plastic waste reduction, reuse and recycling and help #beatplasticpollution.
Greyhounds in Need are always looking for ways to engage young people with the galgos (Spanish greyhounds) that often live unhappy lives and are disposed of at the end of the hunting season in Spain, often cruelly and inhumanely. Taking inspiration from a knitting pattern for a galgo coat already on their website, we created a knitting resource for schools, groups and individuals to get knitting for the galgos (available in English and Spanish!).
Knitting has many social, emotional and developmental benefits for young people. It has been shown to improve behaviour, especially in attention and listening, encourages focus and promotes communication skills.Continue reading “Get knitting for the galgos”
My knowledge of the UK mortgage market is expanding with every article I write for BuyAssociation – an investment consultancy that introduces property-based products to an international community of investors.
First-time buyers choosing 30-year mortgages to reduce monthly costs
Nancy and the Meerkats Musical Box has launched! Working with the Intellectual Property Office and Fun Kids Radio, we have developed a brand new resource and competition for schools. Nancy’s Musical Box will help children understand copyright, trade marks and the importance of respecting intellectual property.