‘The Big Scoop’ is Dogs Trust’s annual campaign to encourage dog owners to clean up after their dogs. To help children understand why scooping the poop is important I worked with a digital marketing agency to develop ‘Jimmy’s Scoop the Poop’ game.
The game is available to play on the Learn with Dogs Trust website here, and has recently been converted to an app to maximise the opportunities for play at school and at home.
Learning should be fun, and what grosses kids out will also engage them. Scooping the Poop is a simple game that gets across the message simply and effectively.